A shopper’s wants & needs change during the year. So our shopper solutions change, too.VIEW CASE STUDY
Helping women get involved in a good cause—and become brand advocates.VIEW CASE STUDY
Today’s shoppers are “always on.” They're empowered by technology that enables them to, in an instant, go from passively receiving messages to actively shopping. This fluidity — call it power — is unprecedented. It calls for a new way to engage. Because we delight in the actual and virtual spaces where shopper, retailer and brands converge, our thinking is uniquely suited to craft that modern engagement.
We unify brand, consumer, shopper and retailer data to shine a revealing light on unique business-driving insights. To accomplish that, we've developed a full suite of proprietary tools that unveil a wealth of invaluable information.
When it comes to our in-store efforts, we literally walk the walk — in the aisle. Our team of 15,000 merchandising experts patrols the retail partner locations to ensure full compliance with your marketing programs.
buy-o-graphicsSM helps us understand shopper behavior at every stage of today's non-linear path to purchase, not just at the final purchase. This proprietary capability gives us the power to reveal a shopper's needs, reservations, and inspirations—which ensures that our solutions enable brands to be an integral part of the shopper's behavior.
Our insights-driven creative campaigns make an emotional connection that motivates people to swipe, “add to cart,” download, clip, “Like,” share, play, or buy. We call it The Art of Conversion™, and it gets your consumer closer to you, and your brand closer to its goals.
Today’s shopper is always on, choosing their personal path to purchase. We believe marketers must be available and relevant at any point along that path. And that’s why we embrace all of the channels, from “clicks” to “bricks.”
Yes, we create innovative stuff like mobile apps, social campaigns, augmented reality, and award-winning sites. But only in the service of what digital is really about: connections. So because today’s shopper is “always on,” digital infuses every aspect of our approach. We were raised on digital, we live it, and our ideas connect.
We have offices in all the same locations as America’s top retailer headquarters. This proximity keeps us close to the trends, processes, and thinking that impacts and shapes the way they do business, and sheds light on how we can give your brand an advantage.